Posted by : pauline taylor Monday 15 October 2018


When we think about social media, the first few names that comes to mind is Facebook, Twitter, and Instagram. But when you mention Augmented Reality, Snapchat’ comes to mind. Snapchat is very popular social media app utilizing Augmented Reality technology.

What is Augmented Reality (AR)

We can say that AR is nothing but real time picture of interactions of superimposed graphic, video, and audio. AR technology is gaining popularity due to involvement of tech giants such as Apple Inc, as well as rising prominence of startups like Magic Leap (supported by Google).

How to create new social media app using AR

Most of people, know AR effect use only specific devices and special eyeglasses. Now they don’t know that AR is available on mobile apps through social media.

Here are following steps about how to create new social media app using AR:
  1. First build simplest interface for users to click on photos inside app using phone’s camera and record real-time videos.
  2. Allow users to add special effects to their photos or videos by integrating easily accessible editing tools.
  3. Programming of the app should be such that editing mode of photos or videos accepts text column for users to add captions.
  4. Integrate the feature for immediate sharing of freshly captured photos and real time recorded videos.
  5. Code this app based on your decision of whether or not setting time limit for your shared post to be visible to particular group of audience.
  6. Make the most of GPS technology in users’ mobile phones and develop geofilters to make your social media app more interactive.

Real Time Examples of Social Media Apps Using AR

1. Snapchat

Snapchat is most popular social media app. According to a report, Snapchat’s user base is growing in North America and Europe.

2. Facebook

Facebook team dedicated to work on advance features to add Augmented Reality that recognizes individual objects in videos and animated objects in real world to create 3D images.

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